Podcast: Learning Customer Service the Disney Way

by Barry Moltz on April 15, 2010

Regardless of what you think of Disney, they are a corporation that is part of almost all American families’ lives.  Being “the happiest place on earth,” they are also always rated as one of the top customer service companies in the world.

On a special podcast of Business Insanity Talk Radio, I talk with Tom Madden at The Disney Institute (who teaches other companies how to provide high quality customer service).  We talked about:

1. How important the experience is to what Disney provides and why giving an experience is important to every small business.

2. How to create “magical moments ” in every customer experience.

3. How to focus on one customer at a time.

4. How to make the “little wows.”

Listen now!

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