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Why Aren’t You Using the Net Promoter Score in Your Small Business

February 16, 2010

Guest Post by: Ronald de Jong The Net Promoter Score* (NPS) is used by multinationals like Apple, PPG, eBay, Vopak, GE, American Express, Harley Davidson and many others. Small businesses (SME) and individual entrepreneurs seem to be reluctant and stay behind in using this methodology. But experience shows that the SMEs who have implemented this methodology find [...]

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